screaming memes.

after all this, this, and this, not to mention this followed quite suddenly by this, i wasn't going to drop by, but then i happened upon this while tripping on the interweb again:

"...all I had to do was write a really good short story...it has to have
that lovely, logical, just gutting inevitability. That's where you want to get
to in fiction, whether popular fiction or high literary fiction or whatever -
you want to get to the point where everything feels inevitable, where what
you're getting is a true, and I use this word in the Sandman sense: a true
account of what happened...True, in the sense that it's much more real and
important than facts."

-Neil Gaiman, from Neil Gaiman: The truth according to Sandman, here.

it's up online, and other people have linked to it, and other people will, no doubt, but then when you come across something like this, you've just got to go on and shove it on people, haven't you?

it's like one them thingums, uhm, screaming memes. or something.